Web 2.0 The Art of Long Tail SEO

Shilpa ChakravortyGoogle, SEOLeave a Comment

Web 2.0 The Art of Long Tail

In the two previous “Long Tail” articles, I wrote about how the principals of Chris Anderson’ book “The Long Tail” can be applied to SEO. In this installment I’ll go into some the tactics that are actually working today -these are the things I’m using to get free targeted traffic to my sites. All of my sites are now blog … Read More

Anatomy of a Revolution – SEO and the Long Tail (Part Two)

Shilpa ChakravortyGoogle, SEOLeave a Comment

Anatomy of a Revolution - SEO and the Long Tail

Remember the example I gave in the first installment of this article (SEO And the Long Tail), about the music industry and the changes that the Internet and digital delivery brought about, well we saw how the long tail of music was the tens of thousands of, (often independent) artists many of whom self-produce their music without the benefit of … Read More

Band Marketing and SEO

Shilpa ChakravortyInternet Marketing, SEOLeave a Comment

Band Marketing and SEO

Bands and music groups spend a great deal of time, effort, and expense to market themselves. Businesses have embraced Search Engine Optimization as a way to increase brand awareness and boost sales. Since your band IS your business, SEO can be a great marketing tool. Your band is your business. As with any business, facilitating brand awareness is a key … Read More